All Speakers Speaker Javier Marco Mengual Position: Chief Digital Officer Company: Bodega y Viñedos Pradorey Javier Marco Mengual (Madrid, 1981) is the Chief Digital Officer (CDO) at Bodegas y Viñedos Pradorey. He joined the company in 2017 to lead the development of its online sales channel and has since consolidated his role as the person responsible for the company’s digital transformation. His work spans from digital marketing and e-commerce strategy to the implementation of technologies applied to internal processes, customer experience, and omnichannel sales. He holds a Bachelor’s degree in Marketing and Commercial Management, an Executive Master’s in Internet Business (ISDI), and an MBA in Digital Transformation. Sessions Tue 28 Oct 17:00 - 18:00 Premium VIP Pass Viticulture ForumData FarmingTrends The challenges of viticulture under examination: the vision of small farmers and entrepreneurs